Scaling Impact with Simplicity: Patty Aubery’s Million-Dollar Kajabi Transformation

From no systems to over $1 million in revenue—this is what’s possible when strategy and expert execution align.

When Patty Aubery came to me, she had a powerhouse brand, decades of experience, and a loyal audience—but her digital infrastructure was holding her back. Her existing Squarespace site was dated, disorganized, and disconnected from the future of her business. She was using Square for payments, had no integrated email list building, no online scheduler, and no scalable product ecosystem.

She had the vision—what she needed was the engine to power it.

The Strategy: Build a Platform That Reflects the Brand

Patty’s business wasn’t just in need of a website redesign. She needed a complete operational transformation—one that aligned with her content, connected her audience, and set her up for long-term digital success.

We started with a comprehensive strategy session where I mapped out the Kajabi ecosystem she needed. Every decision—from product structure to funnel flow—was rooted in revenue generation, user experience, and brand elevation.

Core Objectives:

Centralize systems into Kajabi to simplify operations
Design a digital presence that matched Patty’s influence and caliber
Create scalable offers through courses, memberships, and digital products
Build high-converting funnels to support launches and evergreen sales
Implement backend automation and list growth tools
Create a seamless client experience—from opt-in to checkout to fulfillment

The Build: From Clunky Chaos to a Cohesive, Million-Dollar Platform

[Insert Before/After Screenshot: Website Homepage]

We completely rebuilt Patty’s online presence inside Kajabi—from the ground up.

Website Migration + Redesign: Her original Squarespace site was transformed into a sleek, branded Kajabi website designed for clarity, authority, and conversion.
Kajabi Payments Integration: We eliminated her reliance on Square and moved everything into Kajabi’s built-in payment system for seamless transactions and upsells.
Online Courses + Product Suite: Built out multiple digital courses, each with custom modules, downloadable assets, and automated onboarding.
Email Marketing System: Created a robust email engine to nurture leads, deliver launches, and re-engage her audience—all inside Kajabi.
Automated Funnels: Implemented high-converting funnels for lead generation, course sales, and event promotions. These included opt-in pages, multi-step sequences, and dynamic segmentation.
Calendly & Scheduler Integration: Added online scheduling tools to streamline client booking and coaching access.
Backend Organization: Implemented tagging, pipelines, and automations that make her team’s day-to-day simple, trackable, and scalable.

The Results: $1M+ in Digital Revenue and a Brand that Matches Her Power

Since launching her new Kajabi platform, Patty has generated over $1 million in revenue through digital products, coaching programs, and evergreen funnels.

But the result isn’t just financial—it’s foundational. She now has a fully integrated, beautifully branded business engine that reflects her influence, supports her audience, and opens the door for limitless scale.

Why This Worked: Expert Strategy + Done-For-You Execution

This wasn’t just a tech upgrade. It was a strategic partnership rooted in clarity, scalability, and performance. By stepping in as both the architect and the builder, I was able to take Patty’s vision and turn it into a Kajabi-powered ecosystem that delivers—day after day.

Everything was intentionally crafted—from the copy on a landing page to the tags on a backend workflow—to make sure her audience feels taken care of and her brand shines through every click.

Thinking About Your Own Kajabi Transformation?

Whether you're starting from scratch or migrating from a patchwork of outdated tools, it’s possible to build a business that not only looks great—but works effortlessly behind the scenes.